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More Live Training On HOW TO GET LOTS AND LOTS OF NEW CLIENTS!
Part Four Mark Start-Up Internet Business (December 2004 Call)
Here's another live two-part training call that teaches you how to discover hidden marketing assets in your business.
First thing I want you to do is to download these two files. 1) Opportunity analysis worksheet and 2) the HMA opportunity analysis training.
Print these out and follow along with me before you listen to any of the recordings. Here's why...
I know if I can work with you and show you by example how to get a client, you’re confidence in yourself will go up. I know if you can have a list of questions to ask your consulting prospects, you’ll be more likely to meet with them. I know that If I can teach you how to conduct an Opportunity Analysis by phone, without face to face meetings, you be more likely to start your own consulting business. I know you’re going to benefit tremendously from this real live case study on how to use a Opportunity Analysis Worksheet to get all clients you can handle. Let me explain. Here's another training call I conducted with a Mr. Mark Mysack. Mark called looking for marketing advice on his new internet start-up business. This is only the fourth time I have conducted an opportunity analysis. Your learning as I am learning. Notice how I am closing all the way through the call. This is something I was not doing in the first two calls. Each call is getting easier and easer. My confidence in conducting the opportunity analysis is getting stronger. Stick with me on this call to the end even though you may get a little lost with the details of his business. His business is not the important aspect of the call. It's how to interview the prospect. I did this call with Mark for two reason. One, he agreed to let me record the call so I could show you how to do another opportunity analysis. Two, I needed more practice. If you think you are going to be able to do one of these calls and feel comfortable the first time, you are mistaken. You have to practice this interview several times before you get comfortable with it. You have to really understand the HMA system and how it can help a business grow. But when you understand this interview process like the back of your hand, the world is yours. Imagine the possibilities that await you when you have the confidence to interview any business and that you can show that business all the money he is missing out by not having you as his marketing consultant. I hope this interview will answer the question "can I do this?" Feel free to call or e-mail for more information. msenoff1@san.rr.com If you want to hear three more calls like this that will teach you how to get clients by phone, go now and sign up for a free six month subscription at "Consulting Secrets" http://www.hardtofindseminars.com/HowToConsulting.htm
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Miami Beach car salesman turned Herbal Life distributor finds the real "secrets" to marketing
This was a great talk with Carlos or "Q" in Miami. He is a very good salesman and a real student of salesmanship. If you are looking for the answers to what marketing really is and how it can make you rich, listen to this short recording. "Q" was searching for the secrets of marketing and asking all the right questions. This call reveals some of these answers to bridge the gap between selling and leverage. Also, learn how to private label your own health product.
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Got unsecured debt? Learn this shocking technique to eradicate it by using Bankers’ own laws against them
He’s been called a genius and a wizard; I sat down and interviewed him, and now you can learn, direct from the source, his foolproof method of eliminating unsecured debt forever. This isn’t a theory or a premise – this actually works. The mastermind who discovered it was a chronic debtor, getting himself in and out of debt numerous times. Finally, fed-up, he researched the banking industry and its laws and found a legal, straightforward way to use some little-known banking laws against the very banks that held his debt. This was the first time this technique had ever been used and it worked! Now you can learn the secret too, before the Banks move to cover this loophole once the method spreads. This is an amazing gift; packaged for those who listen to this interview. You’ll be amazed, as I was, and thoroughly thrilled to finally find a real solution to overwhelming debt. And the added bonus is: Not only is this technique effective, it is satisfyingly ironic to trounce the Banks with their own laws. Listen and learn – it is unbelievable. For more information e-mail DebtRelief@hardtofindseminars.com
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How to get your customers to write your sales letters, advertising copy, and brochures for free
Here is a great example how you can sell more of your products or services to new markets with very little effort and very little cost. I have owned a pen manufacturing business for ten years. I am always on the look-out for new markets that have an interest in my pens. This is a 20 minute recording from a lady who wanted to buy pen parts. You won't believe what she was going to use these pen parts for. I started to ask more questions and thought to myself, if she was interested in my pen parts, there may be thousands of others like her who would be interested for the same reason. Listen in as I probe and search for all the reasons why this market unknown to me would want to buy my pen parts. I am currently using this recording to market my new pen part division of my pen business. All this from one idea and one customer. The lesson here is to be interested in what your customers do with your product and ask them for referrals. Your customer will tell you what your best market is. All you have to do is ask. Recorded on 11-29-02.
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How to qualify the key decision maker who buys what you're selling every time
This is a great 27 minute interview with the owner of a software company who was clearly draining her company's resources dry. Having lots of leads means nothing if no-one buys your product or service. Learn how to save time and money by qualifying your prospects before you spend one dime of your company's resources selling to them.
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How to stop paying money on useless Yellow Pages advertising and start using low cost lead generating to build your business
If you advertise in the Yellow Pages, listen to these recordings. This is a three part interview with Robert the owner of three Kung Fu studios. Each recording is about 20 minutes long. We talk about some great ideas, on marketing your business without the use of the Yellow Page directories. Enjoy. This interview was done in the later part of 2002.
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How To Set Up, Approach And Profit From Joint Venture Deals And Why Most People Do It The Wrong Way! |
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I meet a lot of people in this business. One of my newest mentors is Vanish Patel from the UK. Vanish originally contacted me via e-mail after listening to every one of my audio clips listed on this site. Vanish meets with over 200 businesses a year. He and I have had several talks on joint venture deal making, and I felt this information was so powerful and important, I asked Vanish to share with you what he told me! Once you hear this talk on the right way to approach a joint venture deal making, you'll know exactly what types of businesses to look for. You will also know exactly what to say to them, how to structure compensation, and what type of agreements to use to protect yourself. Do not miss this interview. You will learn how to make a six-figure income doing nothing but setting up joint venture deals right from your own home with no product and no customers. Listen now to part a short clip with on Joint Venture deal making with Vanish Patel. For more free full length recordings on the subject of Joint Venture, go here and look at what I think is one of the best Joint Venture courses available anywhere.
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How a full-scale marketing plan will conservatively quadruple a 36-year-old black-belt karate teacher’s business
This is fantastic consultation I conducted with Steve, a Karate instructor and studio owner in New York City. Like most small business owners he was looking for some techniques to increase sales. Our discussion focused on his many past failures and one small success with mailing a highly effective letter to Mothers, encouraging them to enroll their children in his karate school. Steve’s personal letter was modeled after the teachings of a famous copywriter named Dan Kennedy. Steve’s first mailing of 200 letters generated outstanding quality leads. Listen to this recording to know why. In this recording I detail for Steve two specific marketing strategies on how to use Endorsed Mailings and Multiple Mailings to dramatically improve his already promising results. The exciting part of the consultation comes when we realize that implementing these strategies will cause sales to increase beyond his capacity. We discuss the need for a different, higher pricing strategy and the subsequent need to build value in his school to justify the increasing costs. The result is a full-scale marketing plan that will conservatively quadruple his business and still leave him time to work with select clients at high, private lesson rates. There is nothing more exhilarating than when a good plan comes together and the best part is you will be able to apply these marketing strategies to your business. For more information e-mail Scott@hardtofindseminars.com
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How to interview the best restaurants in your town and make a mint from what they tell you.
Learn how to develop an audio tape information product for restaurants in New York City. Lawrence Bernstein called to consult on how to do this exact thing. We review the reasons why selling information to restaurants is far better them selling directly to the restaurant owners. 23 minutes. Recorded on 06-01-02.
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"How I earned $20,000 part time year after year with my unique crime-fighting pen making business"
Learn how I have made a very good part-time income each year for the last ten years by manufacturing and selling pens. One of the pens I make and sell is filled with invisible ink. This pen is used to effectively and safely write an owner’s identifying and contact information in case of theft. The market is huge. Crime is skyrocketing each year and the stolen property departments of police departments are filled with valuable property that cannot be returned to their owners because the owners cannot be identified or located. You can help fill this huge gap in the market by assembling this unique pen at home and selling it to all types of outlets, such as police departments and other government entities, convenience stores and department stores, etc. The work is very easy and your hours are flexible. After you listen to these recording, there will be no question in your mind that if you are willing to make a few phone calls and read what to say, you can do this easy business. The first recording is proof that you can do it. It's me on the phone with a new distributor training him and showing him exactly how it's done. You'll hear us making real calls in real time. You'll hear exactly what to say and how to say it. You'll hear Wayne calling me back with excitement announcing his first two orders. If you want to learn how to earn $20,000 a year from home with my unique crime-fighting pen." Go to www.idpen.com The next three part recording tells how I started in the pen business. This recording is 55 minutes. Click below to start listening to how I got into selling pens and what selling pens can do for your lifestyle today.
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Want to sell high ticket products over the phone? Hear how unusual case study results me $11,000 sale. Hear it now as this story unfolds.
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This is a phone consultation I did with Carlin Boswell from Jacksonville Florida. Carlin called me looking for some pre-owned Jay Abraham material. He is part owner of a sales training franchise here in the United States. Carlin's sales position places him in front of many potential prospects for sales training. These are small and medium sized businesses. Carlin called me wanting to learn more about how he could use marketing as a additional way to increase the sales of his sales training clients. In this conversation, we explore the reasons why marketing can explode his clients business in addition to his sales training services. Carlin's world is opened as I deliver idea after idea on how he can create his existing sales training products into resalable information products like videos and audiotapes. This call is a perfect example of how marketing systems can ad profits to your bottom line. This call also is a good training for salespeople on how to sell marketing materials. This one call resulted in a over $11,000 in net profits for myself. You’ll hear it from start to finish. I’m sure there’s some information in this call you’ll benefit from. Enjoy! |
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How to sell $1200.00 of marketing seminar materials to a complete strange half way around the world
This recording is a call from Linda Spector. Linda lives in the United Kingdom. She called inquiring about some Jay Abraham marketing products to help her find a focus for all her marketing energy. Linda understood when a person understands marketing and persuasion; they can make a nice living selling anything they choose. Often, the difficult part is deciding what exactly to market and sell. Linda and I discuss in depth how to assess your goals, define your interests, and focus your ideas. Luckily, I found my focus: I sell marketing advice; this makes me a very formidable sales person. Listen how I sell Linda in this recording. Notice how I listened to her carefully, how I ask appropriate questions, how I spent the time necessary to understand what her needs are; essentially I showed I cared and wanted to help. This effort paid off for me, and it will pay off for you; I generated two large sales from this one customer. (the second sale resulted six weeks after this conversation) If you want to hear how to sell something, then this is your opportunity. The call started out as an inquiry and ended as a sale: Marketing 101. This is your opportunity to hear, first-hand, how to turn a prospect into a customer. learn from this example
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Bernard from Australia says..."Michael, you have so many fabulous marketing seminars to purchase – which one is best for me?"
Everyone’s needs are different, so it is imperative that you analyze exactly what you are looking to gain from seminar material before you go out and purchase it. This is exactly what Bernard Howee, the owner of a accounting practice did in a phone conversation with me. He was not sure of which business building seminar to purchase: By listening to this short conversation you'll learn the kinds of questions you need to ask yourself before going out and purchasing any seminar material and any other type of training material for that matter. After our analysis, together we decide on a course of action. Listen in as if I am advising you exactly what to do. For a free 15 minute consultation e-mail consult@hardtofindseminars.com
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Dan Kennedy Recorded Live at his best speaking on how to inexpensively attract a flood of new customers to your business or service.
Marketing legend Dan Kennedy speaks to over 200,000 people a year and is one of the most in-demand direct marketing consultants in America today. He appears with marketing greats and celebrities like Zig Zigler, Tom Hopkins, Bill Cosby, and General Norman Schwarzkopf to name just a few; he has written 6 books including the bestseller, 'The Ultimate Marketing Plan.' He is said to have "marketing wizardry" and you can hear him pitch his powerful Magnetic Marketing product to tens of thousands of people at a Rob Lowe Success seminar. This Magnetic Marketing System is described as a revolutionary way for businesses and salespeople to acquire customers and is offered on this website for $399, but you can listen to the marketing wizard himself as he markets his own product; an indelible treat that alone is worth a fortune.
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URGENT NOTICE – If you you’re involved in or seriously interested in the business of publishing and marketing information products... then you need to hear about how to send video infomercials through the internet using e-mail. (Amy Black)
There is nothing more powerful then a TV infomercial to sell your product or service. But because they are so expensive for the average person, most wouldn’t even think of trying to produce or test one. Fortunately, with the help of some breakthrough technology and Amy Black of VMDirect that has all changed. Get ready to hear Amy reveal a step-by-step way you can reach thousands of your prospects with video email. It’s the same as having your own infomercial online. VMdirect’s team of experts has assembled a video delivery system so advanced and simple to use that it’s transforming the way people are marketing online. The best part is the cost. The service starts out at only $4.95 per month!! This is definitely one interview you don’t want to miss. For more information about how you can profit from this new technology, e-mail Michael at VMDirect@hardtofindseminars.com
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How to barter your products and services, save cash and expand your business using the expertise of a professional trade exchange in your town or city
This is truly a treasure that deserves uncovering. I had the great privilege of talking with a barter genius Michael Jackman about how, specifically one becomes a successful business using the help of a barter organization. Mike is a broker for one of the busiest and most respected barter organizations in North America. He has more than 10 years of practical experience and know-how in business. He is a marketing consultant and is constantly training and coaching businesses on how to grow effectively. Michael claims he can grow your business 5-15% per year using nothing more than barter. In this interview, Michael provides numerous, detailed examples of exactly what barter can do for you and how it can generate you new business. Michael describes in detail how get involved with barter, what it's going to cost you and the tax implications. Never before had I extracted such detailed, meticulous, and systematic barter fundamentals. Listen now and use these ideas to trade your way to more business starting today. Total time 28 minutes More info? E-mail Barter@hardtofindseminars.com
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Computer Espionage Exposed
Glance transform every move on your computer screen to thousands of computer screens simultaneously without breaking the law.
Have you ever wanted to show someone something on your computer but didn’t want to go through the hassle of saving a file, sending it through email, waiting for a reply, making the changes, sending it back……and so on? This is interview with Rich Baker the CEO of Glance Networks. Rich explains a new technology that is affordable and extremely useful for people who want to demonstrate software, review documents, make presentations, or go over spreadsheets. This powerful tool allows you to show your computer screen through the internet as easily as if you were sitting side-by-side. Just imagine if you could do a sales presentation sitting at your computer from the comfort of your own home. Being able to show your potential clients your computer screen, you now have the ability to produce a live presentation that’s highly interactive and extremely affordable. This is Very cool stuff. Online presentations is just one use for this technology. Rich reveals how people world-wide are using this software to expand their business, improve their efficiency and all while at the same time saving hundreds and thousands of dollars. For more information e-mail glance@hardtofindseminars.com
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How to become a qualified expert on anything and never have anyone question your expertise
Scott Krech called me looking for advice on how to start a web-design business that specialized in using highly effective marketing tools and strategies to create profitable websites. Scott is a savvy marketer and Jay Abraham student. I explained to Scott once a person understands marketing they can market anything they want. I asked him if he really wanted to sit in front of a computer designing websites? It turned out his real passion was working with troubled youth between the ages of 12 and 15. Scott did not feel he was enough of an expert in either marketing or youth counseling to really make any money from it. I explained an expert is someone who can solve someone else’s problems – if you offer a legitimate service with a reasonable guarantee; no one is going to ask for references if you do the job right. Marketing as a profession relies on confidence, and that confidence is mostly gained through life experience; by studying Jay Abraham he was better qualified as a marketing expert than 99.9% of anyone on the planet. Scott's 8 years working with youth certainly gave him the insight necessary to develop a highly marketable information product. At the end of the conversation Scott was excited and exhilarated; a whole new set of opportunities awaited him. At the end of this recording I hope you will be as motivated to market your expertise. Right click to download mp3 files or left click to play total time 43 Minutes.
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